A complete website with admin panel, hosting, security and email. No online selling.
The pros built the builder. Obviously.
Plainly priced packages: a complete business site, a site that sells online, or a full platform with booking and a customer portal. Every one ships with managed hosting, SSL, professional email, and the Captain Obvious Command Center.
Meet Obi. He already understands your business.
Tell Obi what you do — he reads your industry from millions of studied patterns and shows you exactly what your site should be. Then he can build it, audit it, or price it, right here.
Plainly priced. One platform.
A complete business site, a site that sells online, or a full platform with booking and a customer portal. Every package ships ready to run.
Everything in Basic, plus a full product catalogue or menu with online ordering and checkout.
Everything in Commerce, plus booking, customer portal, memberships and custom functionality.
All packages include managed hosting, SSL, business email, daily backups, 24/7 monitoring, and Command Center access. Obviously.
Always included. Never an upsell.
Every package ships with the same production-grade foundation.
Managed Hosting
WHM/cPanel on bare metal. Not shared. Not stuck. Built to scale.
Business Email
Mailcow on our own server. you@yourbrand.com. Looks like a real business.
SSL + Captain Security
256-bit encryption on every connection, plus Captain Security, the web application firewall we built in-house.
Daily backups
Automated, off-site, retained 30 days. If something goes wrong, we restore.
Command Center access
Manage everything from one dashboard — your site, your stats, your inbox, your bills.
Captain Obi assistant
Edit your site by talking to AI. Real-time changes, no developer needed.
SEO Engine, first year free
Keyword tracking, page-1 monitoring, AI Visibility scoring. Free for your first year, then $99 a month with every feature included.
Real support
Direct line to humans who built it. Not a ticket queue. Not a chatbot.
How we build, plainly.
Same process, scaled to your package.
Intake call
20 minutes. We learn your business, your customers, your competitors. Or talk to Obi 24/7 and skip the call.
Brain match
The brain matches your business to the design, copy and SEO patterns it has studied in your industry, then proposes a design that's already winning.
Build
The builder creates your pages, copy, admin panel, email and hosting, live in about an hour. Commerce adds your catalogue or menu with checkout; Full adds booking, a customer portal and custom features.
Review & polish
You see it, you mark it up, we polish. Obi watches the changes and learns your preferences.
Launch
DNS, SSL, mail records, indexing — we handle every detail. You wake up to a live site.
Live optimization
SEO Engine starts the day you launch. Rankings, content gaps, AI Visibility — all monitored, all auto-acted on.
Sites we've built in the last 5 months.
Production work. Real businesses. Real revenue.

Bloomfield Best Bagel
Toast POS-integrated restaurant site with live menu sync, online ordering, and a dual-screen TV signage system running in-store. Built in 5 days.

Elite Sound Entertainment
Rebuild from WordPress + Salient. Wedding DJ business with custom inquiry funnel, real-time availability calendar, and 184-keyword SEO program.

Madison Township Lumber
B2B lumber supplier with contractor portal, quote builder, and integrated inventory feed. Includes a custom contractor dashboard.

Plaza Salon
Salon with online booking, gift cards and loyalty rewards, with Captain Social running its social media and refreshing the brand every marketing season.

The Terrible Hoodie
DTC e-commerce with a live product customizer, Shopify-equivalent checkout flow, and integrated fulfillment.
Captain Obvious vs the alternatives.
Square peg, round hole — pick the right tool for the job.
| Squarespace / Wix | WordPress + Agency | Captain Obvious | |
|---|---|---|---|
| Site live in | Hours (template) | Weeks | 24 hours – 5 days |
| Hosting included | |||
| Business email included | Extra ($6/mo) | Extra | |
| WAF / DDoS protection | Shared / generic | Add-on | ✓ (Captain Security, in-house) |
| Custom design | Template only | Bespoke | Template or bespoke |
| SEO included | Basic | Plugin (Yoast) | ✓ (full SEO Engine) |
| AI site assistant | ✓ (Captain Obi) | ||
| Real support | Ticket queue | Depends on agency | ✓ (direct line) |
| Lock-in | Yes | Agency-dependent | No |
Ready to look like a real business?
Free audit of your current site (or your competitor's). 20 minutes, real talk, no obligation.